India’s direct selling industry may reach Rs 159.3 bn by 2021


India’s direct selling industry has nearly doubled since 2011 to Rs 126.6 billion in 2016 and is expected to grow at a compounded annual growth rate (CAGR) of 4.8 per cent to reach Rs 159.3 billion in 2021, a study by industry body Assocham, released on Tuesday, said.It said the average sales of each participant in India is about US $300 per year.
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